Think you’ve got the wit of a creator, the vision of a strategist, and the hustle of a street seller? Welcome to Kotler Sutra , Backwaters’ flagship marketing face-off where creativity meets strategy and execution meets impact. From virtual marketplace simulations to creating ads people can’t skip, and finally selling a mystery product live, Kotler Sutra is the ultimate test of marketing brilliance. Three high-voltage rounds, a prize pool of ₹70,000, and the crown of Backwaters’ ultimate marketer await!
Quiz Round 2: The Unskippable Pitch
Round 3: The Marketing Showdown (Offline Grand Finale)
Venue
Indian Institute of Management Kozhikode
Kunnamangalam, India