Who We Are: Founded in 1918, Britannia is a household name with over 100 years of history in India. While we are a market leader in biscuits and bakery, we are a future-focused company expanding into new categories. Our vision is to be a Responsible Total Foods Company, serving products that brim with exciting goodness. Our culture is guided by a strong employer brand: ' Make Ti)ngs Happen .' We invite you to live that promise by tackling a real-world case study with us because we're betting on your potential, and this is where that bet begins.
Eligibility Criteria: Open to the 1st Year students pursuing full-time 2-year MBA/PGDM courses, graduating in 2028. Participants must register in a team of two
Eligible Campuses: Indian Institute of Management (IIM), Mumbai Indian Institute of Foreign Trade (IIFT), New Delhi Team
Formation Guidelines: All team members should be from the same college/university. All the team members are required to verify and confirm their details to form a team. There is no restriction on the number of teams from an institute. Modification of the team post registration will not be allowed. All 2 team members must be present during the final presentation; otherwise, their entry will be disqualified.
Case Launch and Submission: Teams need to pick any one of the exciting case study projects that match their interest and submit their solution. The final submission will be in the form of a 2-minute self-recorded video explaining the slides and walking through the solution.
Case Assignment by Campus: IIFT Delhi will work on Case 1 , while IIM Mumbai will work on Case 2 . Submission format for the video: MP4 Video (max 2 minutes) Submission format for the presentation: PDF (max. 5 slides) Video should include both the solution as well as the presenter ( sample video frame ).
File Size: maximum 50
Campus Finale: Shortlisted teams from Round 1 will present a 5-slide, data-backed deck showcasing their understanding of the problem, proposed solution, and execution approach during an interactive session with our leaders on campus. Submissions must include supporting documentation for all primary research, secondary research, and industry benchmarking. After the presentation, selected teams will proceed to personal interviews with the panel. The final chosen participant(s) will receive a Summer Internship Offer.
Slide Limit: up to 5 slides
Presentation Time: 10 minutes per team
Mode: In-person presentation on your campus (campus round)
Personal Interview: 10 minutes with the panel
The shortlisted teams will be flown to the Britannia Executive Office in Bangalore to present their final 5-slide submission to the Britannia Leadership team. This will be a unique opportunity to showcase their solutions and make their mark at the highest level.
Slide Limit: up to 5 slides
Mode: In-person presentation (Grand Finale, Bangalore)
Prizes & Rewards: Grand Finale winners/winning team will receive inr 5 lakh cash and a certificate. Grand Finale runner-up/runner-up team will receive INR 3 lakh cash and a certificate. Subject to the jury's final decision, Grand Finale Second Runner-Up/ Runner-Up Team will receive INR 2 Lakh Cash and A Certificate. T&Cs Apply* Campus Finale Winners will receive summer internship offers from Britannia. Grand Finale Finalists will get an opportunity to present their submissions to the Britannia Leadership team.
Terms and Conditions: To access the detailed Terms and Conditions, please Click Here .