About the Event The Product Paradox is an immersive Product Management simulation that replicates the real-world challenges faced by Product Managers. Participants will work in teams of 2–4, experiencing the complexities of feature prioritization, data-driven decision-making, and balancing competing stakeholder demands. The event provides an opportunity to develop critical Product Management skills, including strategic thinking, problem-solving, prioritization, and execution, in a competitive yet collaborative environment. Event Flow Product Management Quiz (Online Round) The event begins with a fast-paced multiple-choice quiz designed to assess participants' knowledge across key areas of Product Management, including product strategy, user research, market analysis, and business decision-making. The quiz will be conducted online. The top teams based on their performance will qualify for the on-campus round. Only qualified teams will proceed to the Product Arena. Product Arena (On-Campus Round) Qualified teams will participate in the Product Arena, the hands-on core of The Product Paradox . Each team will receive a prototype, such as a FinTech or Health & Wellness app, along with a customer feedback file containing user reviews, interview insights, and feature requests. Teams will be required to:
Analyze and filter insights: Identify actionable information from the available data to support product decisions.
Prioritize features: Determine which features deliver the highest value within a fixed timeline.
Manage stakeholder pressures: Respond to inputs from Marketing, Sales, and Engineering stakeholders while balancing business objectives and technical feasibility.
Defend the roadmap: Justify product decisions and prioritization based on user needs, business goals, and available resources.
Deliver final outputs: Submit a Product Requirements Document (PRD) outlining prioritized features, timelines, and rationale, along with an updated UI mock-up reflecting the selected features. Why Participate The Product Paradox offers participants a practical simulation of Product Management, where prioritization, critical thinking, and stakeholder management are essential. Participants will gain hands-on exposure to: Product roadmap development User and market insight analysis Feature prioritization Trade-off decision-making Stakeholder management Product strategy and execution Balancing business, user, and technical requirements Creating PRDs and product prototypes By the end of the event, participants will experience the end-to-end product decision-making process, from gathering insights to developing delivery-ready outputs. Rules & Guidelines Only teams that qualify through the online quiz will be eligible to participate in the on-campus Product Arena. Use of AI tools is allowed for data analysis, guidance, and prototype generation. All decisions made by the organizing team will be final. The PRD and prototype will be evaluated by faculty members and industry experts. The evaluation and decisions of the judges will be final.
Venue
BITS Pilani
Pilani, India